penguin brief: one flew over the cuckoo's nest
This was a pretty quick supposed-to-be-two-week-but-done-quickly-in-a-week project. With the deadline coming up and everyone trying to get their competition briefs organised, the first week of this project was used elsewhere...
My concept for this brief was to show the underlying chaos which the seeming structure and routine of mental hospital creates. I also wanted to show that sometimes, much like the characters in the novel, somethings aren't as simple as they seem on the surface.
My book jacket involves three separate pages, the first, a white cover with a die-cut circle, through which the viewer can see the novel title and white bars, through a page of red acetate. When the red acetate is turned, the title becomes illegible, and another pattern from the hospital contrasts with the bars to create chaos out of two seemingly regimented patterns.
I took inspiration from Stefan Sagmeister's book 'Made you look' to work with green ink under red acetate to reveal something.
penguin competition brief 2011.
So I decided to enter my design for the 50th anniversary edition of Roald Dahl's 'James and the Giant Peach' to the penguin competition. No, I didn't win, but I definitely enjoyed designing for it. I decided to mix it up a bit by combining hand-drawn and folded elements and digital elements, and I'm actually pleased with the outcome.
Book jacket design is an area which has caught my imagination since my first attempt at it during my foundation course and I think its a sad truth that sooner or later there may not be a need for it... fingers crossed it won't die out while I'm still enjoying it.
I am rarely ever grateful when given a brief which involves writing about myself, but I have to say, this was one which I thoroughly enjoyed. At only a week long, it was a fast paced project which involved writing an article about our time at uni so far, taken from which ever angle we wanted, and presenting it accordingly in form of a magazine spread.
I focused my article around my 'family' in flat 3 of H block, the obsessions of me and the girls and the antics of the boys - who, I hate to admit, were extremely pleased with the review I gave of them! Definitely being too nice there...
Editorial design is an area in which I have a great deal of interest and something I'd love to gain experience in and better my skills in.
book cover design.
My first go at designing a book jacket. Not too displeased with it, although looking back on it I may have rethought the cringey Photoshop colour edit...